Residents of Kano received panties branded with the face of Kano Governor, Abba Kabir Yusuf, as part of the campaign materials distributed to them.
A video shared online shows women holding the red panties with the face of the governor printed on them as they danced.
Usually, campaign materials distributed in Nigeria include branded food items, caps, t-shirts, and yards of clothing materials.
With panties now being included by the current governor of Kano state, it remains to be seen if other politicians would follow suit and add branded panties to their campaign materials.
